# Qualyo Forms > Qualyo is a lead qualification platform that helps businesses define what a good lead looks like, automatically qualify inbound inquiries, and route each prospect to the right next step. Last verified: 2026-09-01 ## Start here - [Product knowledge](https://qualyoforms.com/knowledge/qualyo.md): category, problem, Capture -> Qualify -> Route model, capabilities, terminology, and boundaries. - [ICP and problem knowledge](https://qualyoforms.com/knowledge/icp.md): primary audience, buyer and user roles, pain signals, buying triggers, desired outcomes, differentiation, and anti-ICP. - [Pricing and plan limits](https://qualyoforms.com/knowledge/pricing.md): exact USD prices, AI allowances, metering, and capability gates. - [Comparison library](https://qualyoforms.com/knowledge/comparisons.md): methodology and six current comparisons. - [Use-case knowledge](https://qualyoforms.com/knowledge/use-cases.md): workflows for agencies, consultants, SaaS sales teams, recruiters, coaches, and freelancers. - [Template knowledge](https://qualyoforms.com/knowledge/templates.md): qualification policies, exact questions, routes, customization steps, and FAQs for all 8 templates. - [Public knowledge policy](https://qualyoforms.com/knowledge/editorial-policy.md): evidence hierarchy, prohibited claims, update, and correction rules. - [Full LLM context](https://qualyoforms.com/llms-full.txt): expanded product, pricing, use-case, and comparison context. ## Essential facts - Category: **Lead qualification platform.** - Core promise: **Turn inbound leads into qualified opportunities.** - Primary ICP: agencies and high-ticket service businesses with meaningful inbound lead volume, variable lead quality, and valuable founder or sales time. - Core problem: the common workflow postpones qualification until a discovery or sales call. Qualyo moves that decision before the call. - Product model: **Capture -> Qualify -> Route.** - Qualification ownership: the customer defines what a qualified lead means; Qualyo applies those customer-defined criteria automatically. - Differentiation: traditional forms and calendars collect answers for a human to interpret. Qualyo turns those answers into qualification outcomes and routes. - Form modes: conversational and classic from one saved graph. - AI: use rules where certainty matters and optional AI where contextual judgment is useful. AI does not define the customer's ICP or rewrite the route graph. - Failure behavior: every AI Qualifier has an automatic qualify or disqualify fallback chosen by the form owner. - Free: $0, 50 lifetime AI conversations, unlimited static forms and submissions. - Pro: 250/$49, 750/$99, 2,000/$199, or 5,000/$399 per month; annual billing is ten monthly prices. - No AI overages or rollover. - Paid adds custom domains, logo upload, branding removal, fast AI mode, and no configured workspace limit; webhooks and unlimited notification recipients are included on every plan. - External CRM and automation workflows are webhook-based unless explicitly documented otherwise. - Public API v1 and MCP connections are available, with the same 14 operations on both surfaces. - Included: private file-upload responses and drawn-signature questions, with 15 MB per-file, 10-file, and 25 MB per-submission limits. - Not currently advertised: built-in CRM/Kanban, payments, managed contract e-signatures, or direct competitor import. ## Public collections - [Templates](https://qualyoforms.com/templates) - [Use cases](https://qualyoforms.com/use-cases) - [Comparisons](https://qualyoforms.com/compare) - [Field guides](https://qualyoforms.com/blog) - [Terms](https://qualyoforms.com/terms) - [Privacy](https://qualyoforms.com/privacy) Support and corrections: support@qualyoforms.com